Archive for June 30th, 2012

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Singapore: QR Codes

June 30, 2012

Posted by Kanga.

One thing that has been noticeable all around Singapore is QR codes. (For those who don’t know, QR codes are square matrix barcodes that can communicate more information than a standard barcode. More explanation – click here.) They were invented almost 20 years ago, but are only now coming into the public sphere because smart phones can scan them (with the right app).

qr code in a real estate advertisement

Real Estate Ad

qr code at the Singapore Flyer site

Singapore Flyer

qr code in a Lenovo advertisement

Computer Ad

qr code in a cold medicine ad

Cold medicine Ad

qr code on a job website advertisement

Job Ads Website

qr code on a Pepsi advertisement

Pepsi

qr codes on two side by side advertisements

Just about every advertisement in the metro stations

qr code in the corner of a restaurant menu

Restaurant Menu (sorry it’s blurry)

qr code in a college advertisement in the train car

College advertisement (in the metro train car)

We have not, however, seen anyone stopping to scan these codes with their smart phone. Just me stopping to photograph them for this blog post. This may be the wave of the future, though.

Posted in signs, Singapore | Tagged , , | 1 Comment »